10 things to remember when creating an online presence
What is the best internet marketing advice you have heard? I recently asked this question in LinkedIn “Answers” and got plenty of great feedback (you can have a look at the answers by clicking the link in the end of this post). First of all what does the word “best…
How to kill any good idea?
Every human being likes to think. Each and every one of us is creative. We human beings love our own ideas. You know what? That is great! We are creative from our birth until we step into the world of money and hierarchy. In this world it is not always…
What can I do for you? I mean YOU.
I was wondering about which topic I would write today. Having listened an audio book Crush it! from Gary Veynerchuk yesterday I had an “aha” experience. He was saying that the best blog ever he made was just asking his audience what he could do for them. Then I thought,…
Interruption marketing is simply annoying waste of time
We are the interruption marketing generation. We have been spammed by TV, radio and print advertisement since we were born. This interrupting spam is simply annoying and irrelevant for most of the people. When did you buy something because you saw the commercial or visited some corporate website? On the…
Are social networks useless for businesses?
Seth Godin’s opinion about this very hot topic. Is was not exactly a surprise that the old school networking “rules” apply 1:1 also for social networking.
Thoughts about social media and question based leadership
I am convinced that social media is here to stay and has an effect to the way you do business. You cannot stop it and actually you should not try stop it. The word of mouth, good and bad, will spread. Timing is becoming crucial. Even more crucial it used…
Permission marketing
Isn´t it so annoying when your favorite movie or football game is brutally interrupted by some desperate corporate trying to sell you more washing powder, cars, beverages or something else? I guess very likely your answer is yes. Probably you are more likely not to buy that particular brand that…