Should You Reward Bad Ideas?
In order to create good products or service you have produce an large amount good ideas. In order to create remarkable or great or outstanding products or services (innovation) you have to produce a vast amount of ideas: good, neutral, bad, very bad and absolutely crappy ideas. Actually you should…
Do you want your product to be unique and cool?
There are plenty of research available which claims that about 90% of the thinking of 5-6 years old children is creative. This includes creativity itself, alternative thinking and surprising ideas. The picture changes a bit when they get older. Namely the creativity of 9 years old children has decreased to…
The heart of innovation
The purpose of innovation is not to build cool products and technologies or making money. The purpose of innovation is to solve everyday problems, make people happy and to put a smile on someone’s face.