Do you want your product to be unique and cool?

There are plenty of research available which claims that about 90% of the thinking of 5-6 years old children is creative. This includes creativity itself, alternative thinking and surprising ideas. The picture changes a bit when they get older. Namely the creativity of 9 years old children has decreased to…

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New value year 2011

The new year is always a discontinuity point and time for making promises. Why not deciding to start thriving your business towards new growth and untapped markets? Here are couple of ideas that might be relevant to you. Understand your value curve First you need to understand how your product…

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Creativity in the workplace needs diversity.

Is your team diverse? Are you encouraging people to speak up and not agree all the time? If not, perhaps you should reconsider your leadership style. Have a look at this 1 minute video.

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Make your competition irrelevant!

Your sales are stagnating or already decreasing. Your market is saturated. All of the key players in the market have started a (severe) price war. Your margins are gone and there is no growth. If someone wins, someone else must loose. You are stuck in “red ocean” of bloody competition….

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